Unlocking your data
Faced with poor performance in his team of 160 telemarketers, Tom Gatten, CEO and co-founder of GrowthIntel started to question the viability of telemarketing.
He started to explored new territory, very new in fact. Within his talk during our ‘Insight’ stream at Ignite, Tom presented a case study on adopting AI for B2B telemarketing and the benefits this delivered.
The impact of AI at Vitality